Download : Marketing Cloud Email Specialist
Download : Certification Guide
1. Which two places can a marketer go to download the
Salesforce Marketing Cloud Mobile Application?
A: Google Play Store
B: AppExchange
C: Apple App Store
D: www.salesforce.com
A: Google Play Store
B: AppExchange
C: Apple App Store
D: www.salesforce.com
2. What is a capability of using Send Flow?
A: Refresh a filtered audience
B: Schedule an email send for a future date
C: Select an automation schedule for email sends
D: Create a new sender profile
A: Refresh a filtered audience
B: Schedule an email send for a future date
C: Select an automation schedule for email sends
D: Create a new sender profile
3. Along with a new intuitive workspace, which three new
features can be found in Approvals? Choose 3 answers
A: Create and Edit permissions can create and assign teams to review and approve
B: Permissions for emails built with Content Builder
C: Two workflow processes including the Standard and two-step Approval processes
D: Approval service for Content Builder Emails
E: Approvals of A/B subject lines and preheaders from the email properties page
A: Create and Edit permissions can create and assign teams to review and approve
B: Permissions for emails built with Content Builder
C: Two workflow processes including the Standard and two-step Approval processes
D: Approval service for Content Builder Emails
E: Approvals of A/B subject lines and preheaders from the email properties page
4. What is an advantage of building and viewing SQL queries
within Automation Studio's Activities tab?
A: A customizable interface with autocomplete
B: A historical log of errors for that activity over time
C: A graphical execution plan for complex queries
D: A list of all automations that use a query
A: A customizable interface with autocomplete
B: A historical log of errors for that activity over time
C: A graphical execution plan for complex queries
D: A list of all automations that use a query
5. What new product offers searching, sorting, filtering and
tagging assets for improved storing, finding, managing and creating content in
the Marketing Cloud?
A: Portfolio Studio
B: Campaign Canvas
C: Content Builder
D: Email Gallery
A: Portfolio Studio
B: Campaign Canvas
C: Content Builder
D: Email Gallery
6. What are two capabilities of Test Send in Email Studio?
Choose 2 answers
A: Allows you to enter up to seven email addresses to send the test email
B: Provides Test Send Summary to warn if the test send exceeds the threshold
C: Will render default dynamic content and personalization when the email is sent
D: Can perform a test email send to a sendable test data extension
A: Allows you to enter up to seven email addresses to send the test email
B: Provides Test Send Summary to warn if the test send exceeds the threshold
C: Will render default dynamic content and personalization when the email is sent
D: Can perform a test email send to a sendable test data extension
7. What are two capabilities of Subscriber Preview in Email
Studio?
A: Allows you to check personalization for a given subscriber
B: Renders the email based on email client and specific mobile device
C: Will not render Ampscript or dynamic content
D: Allows you to view an email in Layout and Plain Text views
A: Allows you to check personalization for a given subscriber
B: Renders the email based on email client and specific mobile device
C: Will not render Ampscript or dynamic content
D: Allows you to view an email in Layout and Plain Text views
8. When creating an email with dynamic Content Blocks using
Content Builder, what feature is designed to track dynamic content performance
over time?
A: Impression Region Tracking
B: Email Click-Overlay
C: Alias Tags
D: Click-through reporting
A: Impression Region Tracking
B: Email Click-Overlay
C: Alias Tags
D: Click-through reporting
9. In which two ways does URL Expiration work in Email
Studio?
A: Allows the link expiration to be between 30 days and 2 years (730 days)
B: Allows expired links to be redirected to a designated landing page
C: Allows expired links to be set at the job level so the countdown starts when the email is sent
D: Allows the person creating the email to set a link expiration and redirect
A: Allows the link expiration to be between 30 days and 2 years (730 days)
B: Allows expired links to be redirected to a designated landing page
C: Allows expired links to be set at the job level so the countdown starts when the email is sent
D: Allows the person creating the email to set a link expiration and redirect
10. A marketer wants to create a
branded template using Content Builder. Which two ways can the marketer get
started?
A: Place content in a template and lock the content
B: Designate a particular type of content to be placed in a content area
C: Create a template using a Basic, Business Specific, Empty or Saved template
D: Place images only in the banner content area
A: Place content in a template and lock the content
B: Designate a particular type of content to be placed in a content area
C: Create a template using a Basic, Business Specific, Empty or Saved template
D: Place images only in the banner content area